Top 10 Platforms to Sell Your Art in 2023

Selling your art online can be a great way to reach a wider audience and generate income from your creativity. With so many options available, it can be difficult to know where to start. Here are some of the most popular platforms for selling art online:

1.       Direct: Create your own website to sell your products

The most direct and in-control method of selling your art online is to create your own website. This way, you have full control over the look and feel of your online store, as well as the way you sell your products. You can list your art and reach a global audience, with the ability to customize your sales process and interact directly with customers.

To start your own online store, you will need to purchase a domain name and a web hosting plan, and choose a website builder that works for you. You will also need to set up a payment system, such as PayPal or Stripe, to handle transactions. With a little time and effort, you can create a professional and effective website to sell your art

One of the most important things you can do to market your art online is to make sure your website is optimized for search engines. This means that you need to focus on creating high-quality, keyword-rich content that is optimized for search engines like Google. To help you get started, make sure that your website includes the following elements:

A well-structured website with clear, easy-to-follow navigation

Relevant and original content that is updated regularly

Proper use of headings, subheadings, and images to break up text and make it more visually appealing

Relevant keywords in your page titles, meta descriptions, and image alt tags

Inbound links from other websites that are relevant to your art

Pay-per-click (PPC) ads are another effective way to market your art online. These ads appear at the top of search engine results pages (SERPs) when people search for keywords related to your art. When someone clicks on your ad, they are taken to your website, where you can then convert them into a customer. To get started with PPC, you will need to create an account with an advertising platform like Google AdWords or Facebook Ads. From there, you can target specific keywords, geographic locations, and demographics to reach the people who are most likely to be interested in your art.

2.       Fineartamerica: A platform for selling fine artwork

Fineartamerica is a website designed specifically for artists looking to sell their fine artwork. The platform offers a variety of features, including the ability to list and sell your art, as well as access to a global audience of buyers. The website offers a variety of pricing plans to suit your needs, and you can start selling your art right away.

3.       Society6: Connecting buyers and sellers of unique artwork

Society6 is a platform that is geared towards connecting buyers with sellers of unique artwork. The website offers a variety of features, including the ability to list and sell your art, as well as access to a large community of buyers and sellers. Society6 is a great option for artists looking to reach a large audience and sell their art online.

4.       Etsy: Sell custom art, including original and digital art

Etsy is a popular platform for selling all types of custom art, including original and digital art. With millions of buyers visiting the site each day, Etsy is a great place to list and sell your art. The platform offers a variety of features, including the ability to list and sell your products, access to a global audience of buyers, and tools to manage your sales process.

5.       Amazon: Sell wall art prints and more

Amazon is one of the largest e-commerce platforms in the world, and offers a variety of options for selling art online. You can sell wall art prints directly through Amazon, or through the Amazon FBA program, which allows you to leverage Amazon's vast shipping and customer service network. With Amazon's massive audience, this can be a great way to reach a large number of potential customers.

6.       Amazon Handmade: Connect with Amazon buyers who value handmade goods

Amazon Handmade is a platform that connects buyers with sellers of handmade goods, including original art. The platform offers a variety of features, including the ability to list and sell your products, access to a large audience of buyers, and tools to manage your sales process. If you are an artist who creates original, one-of-a-kind pieces, Amazon Handmade may be a great option for you.

7.        Creative Market: Sell Graphic Design Work at Scale

Creative Market is a platform that provides a marketplace for artists and graphic designers to sell their work at scale. It's a great place for graphic designers, photographers, web developers, and other creative professionals to showcase their work and find new clients. The platform offers a wide range of products, from logos and branding packages to web templates and graphics, making it a one-stop-shop for all your creative needs.

To start selling on Creative Market, you simply need to create an account and upload your products. The platform offers a user-friendly interface that makes it easy to set up and manage your store, and provides tools to help you market your products and reach new customers. The platform also offers a flexible pricing model, allowing you to set your own prices and choose how you want to sell your work.

One of the key benefits of selling on Creative Market is the large and growing community of buyers and sellers. The platform attracts a large number of creative professionals and entrepreneurs looking for high-quality design work, making it a great place to reach new clients and grow your business. With millions of buyers visiting the site each month, there's a lot of potential for sales and growth on Creative Market.

8.       Social Media: Sell via Facebook Marketplace and Instagram Shoppable Posts

Social media platforms like Facebook and Instagram have become increasingly popular places to sell products, including artwork and graphic design. Facebook Marketplace is a great place to list and sell your art, as it's a platform that connects buyers and sellers in a community setting. To start selling on Facebook Marketplace, simply create a listing and start promoting your products.

Another way to reach new customers is by joining relevant Facebook Groups. These groups bring together people who are passionate about art, and are a great place to connect with potential customers, as well as other artists who can offer valuable advice and support. To join a Facebook Group, simply search for groups that are related to your art and click the "Join" button. Make sure to participate in the group by posting updates, commenting on posts, and sharing your art with other members.

To take your marketing to another level you can create a Facebook Store. This is a great way to showcase your art to a large audience, and allows you to sell your pieces directly through Facebook. To create a Facebook Store, you will need to have a Facebook Page for your art, and you will need to sign up for a Facebook Shop account. Once you have created your store, you can start adding products, setting up payment and shipping options, and promoting your store to your audience.

Instagram is another great platform for selling art and graphic design work. With the introduction of shoppable posts, it's now possible to sell your products directly through the platform. Shoppable posts allow you to add product tags to your posts, which link directly to your online store or website. This makes it easy for followers to find and purchase your products, and helps you reach a wider audience and generate more sales.

To sell your work on Instagram, you need to have a business account and a product catalog set up. You also need to have a website or online store where you can direct followers to purchase your products. Once you have these elements in place, you can start creating shoppable posts and reaching a larger audience.

9.       Fiverr and Upwork: For Graphic Designers and Professional Writers

Fiverr and Upwork are popular platforms for freelance graphic designers and professional writers. These platforms provide a marketplace for freelancers to connect with clients and offer their services. They're great places to find new clients, build your portfolio, and earn income from your creative work.

To start selling your services on Fiverr or Upwork, you need to create a profile and set up your portfolio. You'll also need to set your pricing and determine your availability, and start bidding on projects that fit your skillset. These platforms are highly competitive, so it's important to showcase your best work and offer competitive prices to attract clients.

The great thing about Fiverr and Upwork is that they offer a wide range of projects and clients, making it possible to find work in a variety of areas. Whether you're a graphic designer, web designer, or professional writer, you can find clients on these platforms and earn income from your creative skills.

10.    Zazzle and Redbubble: Sell your art on products

Zazzle and Redbubble are platforms that allow you to sell your art and graphic designs on a variety of products, such as t-shirts, hats, and mugs. These platforms offer a simple and effective way to reach a large audience and sell your designs on a variety of products.

These are just a few of the main platforms that during 2023 will most likely continue to offer great opportunities for artists and graphic designers to reach a wider audience, find new clients, and generate income from their creative work.