Why pricing your artwork too high as a new artist is a mistake

 




Pricing your artwork too high as a new artist can be detrimental to your career for several reasons:

  1. Limited market: If you are an unknown artist, there is a limited market of people who are willing to pay a high price for your work. This will restrict the number of potential buyers and may result in limited sales.
  2. Lack of credibility: When you are starting out, you lack the credibility and reputation that established artists have. This can make it difficult to justify high prices for your work.
  3. Difficulty in building a collector base: High prices can make it difficult for new artists to build a collector base. Collectors are often more willing to purchase work from artists they have a history of buying from, and high prices can deter them from making their first purchase.
  4. Comparison with established artists: Many new artists compare themselves with established artists, but it's important to remember that established artists have built a reputation and a track record of sales, which justifies their higher prices.
  5. Limited opportunities for exposure: High prices can limit the opportunities for your artwork to be exhibited or to be featured in galleries and other venues where potential buyers can discover your work.

It's important to note that as an artist, you should price your work based on the materials, time, and effort you put into it, but at the same time, be realistic and consider the market conditions and the competition. With time your reputation as an artist will grow, and you will then be able to charge higher prices as an artist.

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